# More Locksmith Calls > Marketing guides, Google benchmark data and a free 14-day trial of any growth service, written for locksmith businesses. Every service is offered as a free 14-day trial to locksmith businesses; start by texting or calling (385) 486-5394. ## Benchmark data - [Locksmith businesses on Google benchmark report](https://morelocksmithcalls.com/benchmarks/): 12,373 listings, 51 states. Median reviews 50; 22.2% have no website; 22.4% have under 10 reviews; median reviews with a website 67 vs 15 without. ## Guides - [Agency, freelancer or do it yourself: how a locksmith should buy marketing without getting burned twice](https://morelocksmithcalls.com/guides/hiring-an-agency-vs-diy-locksmiths/): Locksmiths get pitched more than any trade and burned often. What to do yourself, what to hand off, the red flags, a fair monthly price, and why trial-first is the only sane order. - [The locksmith year: when lockouts spike, when they die, and a slow-season plan that fills the gaps](https://morelocksmithcalls.com/guides/slow-season-marketing-plan-locksmiths/): Lockouts follow the weather and the calendar. A month-by-month view of locksmith demand, the planned work that fills slow weeks, and a marketing plan for each stretch. - [Pricing and quoting for locksmiths: how to publish prices in a trade ruined by the $19 service call](https://morelocksmithcalls.com/guides/pricing-and-quoting-locksmiths/): How to present locksmith prices on the phone and the site, good-better-best for rekeys and commercial, deposits, and why your price sheet is also your best ad. - [Missed calls are the biggest leak in a locksmith business: text-back, answering and what each one costs](https://morelocksmithcalls.com/guides/missed-calls-speed-to-lead-locksmiths/): A locked-out caller gives you one ring, then dials the next listing. What a missed call costs a locksmith, the 30-second text-back, answering options and speed to lead. - [Website essentials for locksmiths: the 7 things the site must do before a locked-out caller gives up](https://morelocksmithcalls.com/guides/website-essentials-locksmiths/): A locksmith site has about eight seconds to prove it is real and give a number. The seven jobs it must do, with speed, tap-to-call, license, pricing and service pages. - [How a locksmith gets named by ChatGPT, Perplexity and Google AI when someone asks who to call](https://morelocksmithcalls.com/guides/ai-search-chatgpt-locksmiths/): AI assistants now answer "who is a good locksmith near me" with three names. What they read, why fake listings lose there, and the plain changes that get a real shop named. - [Facebook and Instagram ads for locksmiths: skip the lockouts, sell the rekeys](https://morelocksmithcalls.com/guides/facebook-instagram-ads-locksmiths/): Nobody locked out is scrolling Instagram. Meta ads work for the planned locksmith jobs. The offers, creative, budgets and retargeting that fit this trade. - [Google Ads for locksmiths: what a lockout call really costs and how to stop bidding against lead-gen fronts](https://morelocksmithcalls.com/guides/google-ads-for-locksmiths/): Budgets, the campaigns that bring real lockout and rekey calls, the ones that burn money, Local Services Ads, and a realistic cost per call for a locksmith. - [Google Business Profile for locksmiths: setup, verification and the fields that win the lockout tap](https://morelocksmithcalls.com/guides/google-business-profile-locksmiths/): The locksmith category has extra verification and extra abuse. How to set the profile up right, which categories and services to pick, and what to post. - [How to get more Google reviews as a locksmith: the ask at the door, word for word](https://morelocksmithcalls.com/guides/get-more-google-reviews-locksmiths/): Locksmiths have the easiest review ask in the trades and most never make it. Scripts, timing, a weekly target, and what a healthy review pace looks like. ## Blog - [The $19 locksmith is still on Google. Here is what it costs the caller, and how to price against it](https://morelocksmithcalls.com/blog/what-the-19-dollar-locksmith-really-costs-and-how-to-price-against-it/): Lead-gen fronts still advertise $15 and $19 service calls in most metros. What the caller actually pays, why the listings persist, and how a real locksmith wins the call on price without cutting it. - [The first freeze is three weeks out. A locksmith's checklist for the busiest night of the quarter](https://morelocksmithcalls.com/blog/first-freeze-lockout-season-locksmith-checklist/): Frozen car doors, dead fobs, holiday travelers locked out of rentals. What to change on your Google profile, ads and phone before the first hard freeze and Thanksgiving weekend. ## Services (each a free 14-day trial) - [Google Ads management for locksmith businesses](https://morelocksmithcalls.com/services/google-ads-management/) - [Facebook and Instagram ads for locksmith businesses](https://morelocksmithcalls.com/services/facebook-and-instagram-ads/) - [AI search optimization for locksmith businesses](https://morelocksmithcalls.com/services/ai-search-optimization/) - [Local SEO and Google profile for locksmith businesses](https://morelocksmithcalls.com/services/local-seo-and-google-profile/) - [Website design and rebuilds for locksmith businesses](https://morelocksmithcalls.com/services/website-design/) - [Social media management for locksmith businesses](https://morelocksmithcalls.com/services/social-media-management/) - [Review generation and reputation for locksmith businesses](https://morelocksmithcalls.com/services/review-generation/) - [Missed-call text-back for locksmith businesses](https://morelocksmithcalls.com/services/missed-call-text-back/) - [Email and SMS campaigns for locksmith businesses](https://morelocksmithcalls.com/services/email-and-sms-campaigns/) - [Bookkeeping and financials for locksmith businesses](https://morelocksmithcalls.com/services/bookkeeping/) - [Appointment setting for locksmith businesses](https://morelocksmithcalls.com/services/appointment-setting/) - [Analytics and reporting for locksmith businesses](https://morelocksmithcalls.com/services/analytics-and-reporting/) ## By state - [Locksmith businesses marketing by state](https://morelocksmithcalls.com/locksmith-marketing/): one page per state with that state's listing count, median reviews and website gap. ## Tools and offer - [Missed-call revenue calculator](https://morelocksmithcalls.com/calculator/) - [Free 14-day trial](https://morelocksmithcalls.com/free-trial/): Google Ads management; Meta (Facebook and Instagram) ads; AI search optimization (show up in ChatGPT, Perplexity, Google AI); Local SEO and Google Business Profile; Website design and rebuilds; Social media management; Review generation and reputation; Missed-call text-back and lead follow-up; Email and SMS campaigns; Bookkeeping and monthly financials; Cold-call appointment setting; Marketing analytics and reporting - [FAQ](https://morelocksmithcalls.com/faq/) - [About and method](https://morelocksmithcalls.com/about/)